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Case Study:
Actenum Corporation

Driving targeted demand for highly specialized technology at an early-stage company

 

Actenum is a software company developing solutions where there is high complexity and where conditions change rapidly. Find out how Hirsch Strategies helped this early-stage company generate qualified leads, gain market response to variations on their positioning platform, and demonstrate to investors their ability to quickly and cost-effectively build a sales pipeline.

 

 

THE SOLUTION

To meet these challenges and address the needs, Actenum engaged Hirsch Strategies to develop a real time, cost effective, and targeted, pull marketing campaign to specifically present Actenum’s unique solution to qualified prospects with an immediate need.

 

 

"... Raquel's insight into the overall design of the program had ripple effects that encouraged us to take a hard look at our overall web site, and rework various aspects to provide better, more targeted information..."

 

Owen Plowman,
Business Development Manager
Actenum Corporation

 

Read more testimonials ›››

 

 

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Hirsch Strategies is now WiderFunnel Marketing Inc. Raquel Hirsch has co-founded a new company that is focused exclusively on conversion rate optimization.

 

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