"Raquel Hirsch has a unique ability to integrate the Marketing and Sales functions in an organization, bringing in the necessary technology, and making the marketing budget accountable.

"As a public speaker, Raquel's presentations are animated, hands-on, and interactive. Staff attending her presentations are left with a clear understanding of CRM, database marketing and direct marketing and leave with skills they can implement in their day-to-day jobs.

"At Intrawest, Raquel was able to develop and execute an effective, ROI-driven database marketing plan that addressed the complete Real Estate customer lifecycle and built the foundation for Intrawest’s CRM strategy."

Michael Coyle
Senior VP Marketing
Intrawest Corporation

Hirsch Strategies is now WiderFunnel Marketing Inc. Raquel Hirsch has co-founded a new company that is focused exclusively on conversion rate optimization.

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